News

Ignites article: effective events and hospitality

Generally the industry is looking for a more tangible ROI from their event strategies. Here are my thoughts for Ignites Europe around trying to ensure that the events that firms do warrant the size of budget and resource required to deliver them. With integrated, measurable activities now commonplace, events need to work harder in the overarching…

Read More

Ignites article: does the iShares brand work for Blackrock

Brand architecture is always an interesting debate – bit like the ongoing active and passive one.  So it was interesting to add my thoughts to the debate around keeping the iShares sub brand for Blackrock. Sub-branding can have many benefits but needs careful management, particularly if there is a cross-over of audiences.  Ultimately there is…

Read More

Team growth: Wealth Management – Sasha Dabliz

As continued interest in our services for wealth management grows, we’re delighted that Sasha Dabliz will be working with us to bring her marketing skills and experience to our new and existing clients in the wealth management sector. Sasha has been working with us through the Fund Marketing Academy for the last couple of years,…

Read More

Team growth: Product Director – Benjie Elston

We are thrilled to welcome Benjie Elston to the White Marble leadership team.  As Product Director, he will be continuing the development of the Fund Marketing Network, building our marketing consultancy business and delivering new propositions to the market. Benjie joins us with deep financial services knowledge, a passion and expertise across ESG investing and great…

Read More

We’re hiring – Investment Communications Manager

We’re growing and looking for someone to join our team as an Investment Communications Manager. We are looking to recruit someone who was has a strong understanding of the full marketing mix, but a specific capability in copy writing, content creation and the generation of marketing-led documents for our clients and their fund ranges. Full…

Read More

White Marble growth – our journey so far

Since our launch in July 2014, White Marble Marketing has enjoyed the support and trust of a growing range of clients across the investment and wealth management sectors. As founders, we have been humbled by the confidence placed in us over the past four years, as well as the calibre of people we are proud…

Read More

Innovation Awards Shortlist – Fund Marketing Network

Our Fund Marketing Network continues to get attention. This time we’re shortlisted for the Financial Services Forum Innovation Awards in the category of Transforming the Workforce. We’re really excited about the potential for the Fund Marketing Network to be a catalyst for learning and growth across the marketing talent in asset management. As we come…

Read More

Finalists in the Investment Marketing and Innovation Awards 2018

We’re really delighted to be finalists in two categories in the 2018 Investment Marketing and Innovation Awards. Firstly we’re a finalist in the Open Innovation Award for our work with the Fund Marketing Network. The Fund Marketing Network has really grown in visibility and membership since we launched it following the success of the annual Fund…

Read More

We’ve moved!

2017 was a huge year of growth for White Marble with the team trebling in size, new clients joining and our investment in the Fund Marketing Network. All of which meant that we ran out of space in the office that we shared with the lovely folk at Spring Capital. So we worked with the…

Read More

CIM Endorsement

White Marble Marketing and the Chartered Institute of Marketing (CIM) have announced the first partnership of its kind within Financial Services. The CIM have fully endorsed the Fund Marketing Network’s exceptional development programmes for marketers within financial services. The programmes endorsed are all within White Marble Marketing’s Fund Marketing Network, a community designed solely for…

Read More