Our courses

We provide a range of courses to help develop investment marketers. They focus on specific challenges for different career stages and cover a variety of key skills, as identified by industry and learning experts.

Throughout each course, you will be developing your network of invaluable industry contacts, commercial and strategic skills, as well as being challenged to work together to think differently.

The courses are offered as face-to-face sessions and distance learning.

Key features

Broaden your network

Meet peers and industry experts to widen your network and encourage continued development.

Grow your marketing skills

Improve your credentials in an informative, fun and engaging way with an investment marketing focus.

Career progression

Feel a real sense of achievement but perhaps more importantly, you will have a renewed clarity of purpose and drive.

Alumni membership

Remain up to date on industry standards, marketing updates and events that will continue your development.

Responsible Investing Marketing Certificate

A new certificate course that gives investment marketers a foundation in sustainability and responsible investing. Through a combination of online and in-person learning (with the option to complete fully online), this course will ensure that marketers, regardless of experience, have the tools to successfully market sustainability at brand and product level.

  • Sustainability
  • Responsible Investing
  • Marketing

Induction

The Induction is a four half-day introduction course to marketing in the investment industry. Perfect for fast-tracking those new to the industry, it provides learning and development, as well as an opportunity to begin building a network of peers within the industry.

  • Industry
  • Marketing
  • Regulation

Academy

The Academy provides a five-day training and development programme for marketing professionals - typically with 3-5 years’ experience - to develop key industry specific skills across the marketing mix, and introduce a toolkit of soft skills to aid development.

  • Landscape
  • Campaigns
  • Content
  • Digital
  • Leadership

Future leaders

The Future Leaders programme develops commercial acumen, strategic thinking and planning skills as well as building out the soft skills to present, influence and negotiate with senior stakeholders across the business.

  • Communication
  • Commerciality
  • Innovation
  • Influence
  • Strategy

Leaders

The Leaders programme is designed to build individual profile, skills & confidence in senior marketers aiming for the c-suite, providing development across technical skills, soft skills and strategic perspectives in an exclusive group.

  • Macro challenges
  • Strategic marketing
  • Commerciality
  • Impact and influence

How can we help you with learning?

Learning also offers

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Events

Regular events focussed on industry trends, the latest thinking on marketing strategy and techniques, as well as specialist areas of interest

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Community

Build a network of investment management marketing peers and gain access to industry experts and specialist resources

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In-company training

Providing specialised training and consultancy for your team and working with you to meet your unique business needs

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Resources

Your go-to destination for keeping up to date across industry developments and marketing best practice through an investment industry lens