News & Views

About Us pages – spot the difference

14 September, 2018

We’ve been talking to clients a lot lately about their ‘About Us’ pages. Why? Because as firms are feeling pressure from so many directions; regulation,…

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Is your content marketing primed for success…really?

13 August, 2018

Content, content and more content, has been the mantra of most marketing teams for the last few years. From those few early adopters of the…

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To post or not to post…and I’m not talking about letters

30 July, 2018

It’s hard not to miss the rapid rise in social media over the past few years. For most, it’s the ‘go-to’ place to keep on…

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Leaders: are they born or made?

20 June, 2018

Ah, the good old nature v. nurture debate. Is it a cop out to say it can be a bit of both? I firmly believe…

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Integrating your campaigns: you talking to me?

24 May, 2018

Back in the day, before the advent of Google and the explosion of digital content, we had very few channels to work with. Direct mail…

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Innovation Awards Shortlist – Fund Marketing Network

16 May, 2018

Our Fund Marketing Network continues to get attention. This time we’re shortlisted for the Financial Services Forum Innovation Awards in the category of Transforming the…

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Finalists in the Investment Marketing and Innovation Awards 2018

8 May, 2018

We’re really delighted to be finalists in two categories in the 2018 Investment Marketing and Innovation Awards. Firstly we’re a finalist in the Open Innovation Award…

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5 marketing issues that regularly rear their heads

16 April, 2018

Having worked both in and with asset managers of different shapes and sizes over many years, we have been reflecting on some common marketing issues…

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We’ve moved!

20 February, 2018

2017 was a huge year of growth for White Marble with the team trebling in size, new clients joining and our investment in the Fund…

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CIM Endorsement

31 July, 2017

White Marble Marketing and the Chartered Institute of Marketing (CIM) have announced the first partnership of its kind within Financial Services. The CIM have fully…

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