Fund Marketing Network

The Fund Marketing Network is designed to offer education, networking and growth for marketers at each stage of their career.

 

The Fund Marketing Network offers a community for marketers in the asset management industry to network amongst peers as well as join educational groups to deepen their marketing knowledge.

Our four programmes for 2017/2018 are:

  • The Fund Marketing Induction day; for those new to the industry.
  • The Fund Marketing Membership; for those in need of a more flexible networking and educational programme.
  • The Fund Marketing Academy; a five-day course offering focused investment marketing strategy days.
  • Bespoke training courses; for those businesses looking for specific requirements for a larger number of their teams.

“Embedding commercial thinking into marketing is critical to success. The Fund Marketing Network provides a platform from which marketers can learn and integrate this commercial mindset into all marketing activities.”

Sarah Hatcher, Fund Marketing Network

Shaped to continue development and create the only dedicated network for marketers within asset management, the Fund Marketing Network provides the community and opportunity for businesses to invest in their marketing teams and create a more powerful marketing presence within the industry.

At the heart of the Network is a platform for marketers to strengthen their voice and influence within their respective businesses. It brings to its members shared commercial and strategic knowledge, research and practices in one simple place.

The Network brings together face-to-face networking and expert seminars with distance learning and continued forum discussion.

A five day programme spread over one year, aiming to train, mentor, develop and grow marketing talent within financial services.

Pulling together key industry insights with core marketing strategies, this course is designed solely for marketers within the financial services space.

What you get:

  • Five networking drinks with senior industry names
  • Five distinctive full day modules covering:
    • UK Market Dynamics
    • Strategic Campaign Planning
    • Effective Content
    • Digital Dynamics
    • Leadership in Action
  • Access to our online Fund Marketing Network
  • Discounted access to wider Fund Marketing Network

Membership offering access to a growing network and extensive events programme.

The network offers mentoring from experienced industry based marketers and networking opportunities through events, along with workshops and discussion forums.

What you get:

  • Access to European marketing webinar series
  • 1-2-1 insight session
  • Membership to growing network of marketers across financial services
  • Networking drinks receptions
  • Short, informal expert speaker and round-table events throughout the year, addressing relevant marketing topics
  • Two additional guest passes
  • Access to our online Fund Marketing Network

A one day course designed to be an introduction to investment marketing.

What you get:

  • Intimate cohort to complement personal learning approach
  • Learning themes:
    • Key distribution channels
    • Investment products
    • Marketing channels & innovation in financial services
    • Terms and tools
    • Key names to know
  • High impact introduction to investment marketing leveraging years of experience across a multitude of businesses
  • One complete day dedicated to developing a better understanding of marketing within asset management.
  • Discounted access to the Fund Marketing Membership
  • Access to our online Fund Marketing Network

Ready to find out more?

Find out more and register your interest on the Fund Marketing Network website.

Helping today's marketers grow to become tomorrow's fund marketing leaders.