Benjie Elston

Business Development

Benjie has over 10 years’ experience in sales and marketing across the asset management and digital sectors. Benjie’s experience has seen him work in business development roles for a number of businesses, including launching Alliance Trust Asset Management, as well as leading sales teams and working closely with marketing.
Benjie is currently studying part-time for a MBA at Strathclyde Business School and most recently held the position of European Business Director for Asset TV. He is a founder and trustee for Protect our Winters UK, a charitable organisation and advocacy group focused on climate change.
His experience includes:
  • In-depth knowledge of UK distribution landscape - retail, wholesale and institutional
  • Business development strategy and execution
  • Content marketing and channel distribution
  • Relationship building
  • Educational and training materials, including structured CPD