Nick Pilkington

Consultancy Director

Nick has 16 years’ experience marketing for fund groups. Most recently he was Head of Marketing at Guinness Asset Management, prior to which he was at Legal & General Investments and Head of Marketing at Liontrust Asset Management.

His experience includes:

  • A profound knowledge of both UK wholesale and institutional markets
  • Building a new boutique brand in the UK market
  • Deep understanding of investment styles and investment processes as well as fund structures
  • Management of sales messaging, sales targeting and CRM systems
  • New product strategy, PR and event management
  • Compliance and document management of all fund communications
  • Development of in-house procedural and operational structure
  • Management of the relationships between product development, compliance and marketing
  • Reporting at the most senior level