Tabra has a broad foundation of experience across digital strategy, sales and multi-channel marketing with experience spanning financial services, specifically asset management and insurance, and telecommunications. She has worked with global teams across Europe, North America and Asia-Pacific, most recently at T.Rowe Price where she led the digital implementation of new multi-year strategic brand campaign across EMEA sites.
Tabra’s role includes:
- Enhancing White Marble’s digital marketing capability, contributing to the development and delivery of clients’ digital marketing and communications strategy
- To generate and deliver the presentation of insights from the Metrologis data proposition
- Creating digital insights, tips and templates for the Fund Marketing Network
- Supporting the selection, briefing and management of digital suppliers for the timely delivery of client work
- To work alongside the consultancy and creative services teams to help build White Marble’s digital footprint