Creative is more than looking good.


  • is expressive
  • is memorable
  • differentiates
  • creates connections
  • attracts attention

What we do

We create an engaging visual identity to ensure your brand resonates with your audience. 

We help you visualise your brand in a way that is authentic to your business, bringing clarity to complex ideas. Our approach focuses on providing clear creative direction and practical guidelines. 

Our approach

We use a tried and tested approach for each of our creative projects, while working flexibly alongside your team. 



Through interviews and research, we focus on understanding your business, your objectives and the way your brand is represented visually. 



We develop a framework for your visual identity, informed by our insight into your business, mindful of your capacity for ongoing fulfilment. 



We create visual assets and comprehensive brand guidelines, ensuring your team is equipped to implement the designs consistently.

Why White Marble for creative?

Our industry experience means we understand our clients' challenges and the need to stand out in a complex market.

We work with you to:

  • create engaging visual assets
  • develop comprehensive creative guidelines
  • strengthen your team through practical training

Creative services

Navigate to content

Capability articulation

Convey your difference in terms of asset class, strategies or ESG approach in a compelling way that stands out.

Clients we've worked with

Aberdeen Standard
Amundi Asset Management
BNY Mellon
BNP Paribas Asset Management
Columbia Threadneedle
Evenlode Investment
First Sentier Investors
First Trust Global Portfolios
GAM Investments
Gresham House
Janus Henderson Investors
Legal & General Investment Management
London & Capital
Lord Abbett
M&G Investments
Majedie Asset Management
MFS Investments
Natixis Investment Managers
Nedbank Private Wealth
Polar Capital
River & Mercantile
Square Mile Research
T.Rowe Price
Santander Asset Management
Sarasin & Partners

How can we help you with consultancy?